About the Author

Khalid Hamada

BI & Corporate Systems Manager, DAL Group

Khalid Hamada, an accomplished BI & Corporate Systems Manager with an impressive background in the IT industry, with a wealth of experience as a Web Systems Developer, Business Intelligence Team Lead and IT Manager, spanning over two decades. Khalid is a skilled professional with a diverse set of competencies in Microsoft Business Intelligence, data analytics, ERPs, data warehousing, systems integration, SAP SuccessFactors, and IBM Cognos controller. He has helped many organizations to streamline their processes, improve efficiencies, and make informed decisions based on reliable data analysis. 

In terms of education, Khalid holds an MBA in Business Administration and Management from the University of Khartoum, a Diploma in Professional Management of NGOs from the University of Medical Sciences & Technology, and a Bachelor of Medicine, Bachelor of Surgery (MBBS) from the University of Gezira. 

Khalid’s expertise extends beyond his professional career, as he has also made significant contributions to the community through his volunteer work. He is the co-founder of the Sudan Internet Society, where he served as an executive committee member for four years. He also co-founded and served as an executive committee member of the Sudan Nuclear Society. Additionally, Khalid mentored and served as a selection committee member for the British Council Mashrouy project, which supports young Sudanese entrepreneurs. 

Apart from his professional and community engagements, Khalid has a passion for photography and calligraphy. He finds joy in capturing the beauty of the world through the lens of his camera and expressing his creativity through the art of calligraphy.

Why I Started This Blog

As a data analytics and technology professional with over 25 years of experience, I have worked with companies across various industries to help them make better data-driven decisions. My background includes implementing ERP systems, developing analytics solutions, and identifying key performance indicators that drive growth.

Throughout my career, I have noticed some common challenges that prevent organizations from harnessing the power of their data:

  • Data Blindness
    Many senior executives do not fully grasp how leveraging analytics can give them a competitive edge. They continue making critical decisions based on intuition rather than data-driven insights. This causes them to miss key opportunities.
  • Data Neglect
    Frontline managers often get so caught up in day-to-day operations that they fail to collect important performance data. With inadequate data capture, analysis to inform better decision-making becomes impossible.
  • Metric Mayhem
    Companies waste time and resources tracking vanity metrics that do not actually correlate to meaningful outcomes. Selecting the right KPIs to monitor is crucial.

Without addressing these challenges, organizations leave immense value untapped in their data, hindering growth and progress.

These issues can significantly hinder a company’s competitive advantage. My passion is to empower businesses to overcome these pitfalls and succeed through data analytics.

This Blog as a Learning Resource

This blog aims to demystify data analytics and clarify KPIs to maximize business performance. The focus will be unpacking concepts through Educational articles, Case studies, Data visualization guides and Expert interviews

The goal is to illuminate the connection between data, KPIs, and success for any company. Related topics like analytics news, software, trends, and technology benefits will also be covered.

What to Expect

This blog will develop data skills through:

  • In-depth blog posts
  • Beginner tutorials on dashboards and analytics
  • Tips for effective KPIs
  • Industry spotlights on companies getting it right
  • Q&A sessions and polls to engage readers
  • Downloadable templates, tools and checklists

Learning together through an interactive community is key. Quizzes and exercises will also allow applying concepts from the blog.

Please subscribe and connect on social media for the latest posts. Share your own data and KPI experiences and let’s build collective data analysis skills to drive impact.